August 2009
 
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Friends of PCDworks,

Do you ever wonder why engineers don't trust their own experience? Mike certainly has -- and in this month's column, hot off the presses from Product Design and Development magazine, he'll explain why he thinks engineers are a good bet.
 
We'll also share our secrets for recombinant technology, taking existing technology and repurposing it for another. Also in this edition is a follow-up to last month's introduction of the digital torque wrench. We share our case study on how a cheap automotive part makes this revolutionary tool possible!
 
As always, we want to hear from you. So, drop us a line and let us know your thoughts, concerns and interests.
 

 
Donna Rainone
 
mikeA Good Bet
Engineers Know Many Things, They Just Don't Trust the Knowledge
 
Mike Profile I have been thinking about epistemology lately as it applies to engineering. Now, I don't sit down and decide 'I am
going to think about epistemology' like I'm Immanuel Kant thinking about phenomenology, - I do have two businesses that run me now. Rather, this question has evolved from years of trying to understand why engineers don't trust what they know.

Many of you may react with indignation at this question. "Of course I trust what I know, I know everything," you might say. Bear with me and I will suggest some evidence to the contrary...
 
recombinantRecombinant Technologies
Have you ever looked at a cool new technology and wondered how else it could be used? At PCDworks, we pride ourselves on our ability to take a technology from one industry and apply it to a problem in a completely different industry. Like taking a hand washing technology and using it to clean automobiles, or using an electric motor to create a better crash protection system.

For a simple example of cross-industry technology (or should I say recombinant technology), check out the picture above. Who would've guessed that a cooler would evolve into an instrument for transporting organs!
 
What's our secret?
 
  • First, we serve a wide range of industries, which means we're forced to stay in tune with technological advancements in the fields in which our clients operate. 
  • We also maintain a proprietary technology database and are constantly scouting new discoveries, so when a problem needs to be solved we're ready with potential solutions.
  • Finally, we never say something can't be done; we look for ways to prove that it can.  
Recombinant technology is a powerful concept for any company looking to develop new products, but it doesn't come easily. It requires a commitment to studying new technologies, products, and trends. It means stepping out of your comfort zone and attending a variety of trade shows, and it means constantly exploring other industries for new applications.
 
After all, you never know when a medical widget can make your automotive product work better and cheaper!
 
torqueCase Study: Digital Torque Wrench
Cheap Automotive Part Revolutionizes Precision Tool Market
 
When we set out to create a digital torque wrench with lower cost without sacrificing accuracy, we knew that we were looking for a cheap way to digitize motion in either a linear or rotary fashion.

Competitive products use strain gauges to turn the applied torque into a measured signal, which provide high accuracy, but are rather expensive to manufacture. 

Our solution: Take a low cost part used in automotive assemblies and convert rotary motion to digital readings (with high accuracy) The novel mechanism turns this part into a functioning digital torque wrench.

Learn more about how we applied a simple, common technology to create this revolutionary new product.
 
About PCDworks
PCD staff Founded by Mike and Donna Rainone in 1997, PCDworks is a full-service technology development company specializing in breakthrough product innovation for a broad range of consumer, medical and military clients. Located on a 25-acre wooded campus outside Tyler, Texas, PCDworks houses testing labs, engineering shops, sleeping accommodations and meeting facilities. Client services include technology problem solving, product ideation, research, engineering, prototype manufacturing and product testing. The company is closely networked with research and production facilities in the region, including UT Tyler and East Texas Medical Center.
 
 
In This Issue
Mike's Monthly Column: A Good Bet
Feature: Recombinant Technologies
Case Study: Digital Torque Wrench
About PCDworks
 
Want a Lively and Thought-Provoking Speaker?

 
Book a lively and thought-provoking speaker  who can challenge, motivate and inspire your management or engineering team.

Mike Rainone is a highly regarded expert on emerging technologies and breakthrough product creation, and a sought after speaker for companies looking to light a fire under their research and development efforts.

Whether it's a hands-on look at emerging technologies and their applications, or a lesson in rapid and effective product development, Mike offers a unique perspective designed to both inform and challenge his audience.

Choose from a list of topics, or contact Mike to create your own agenda for a session that is guaranteed to be inspirational and though provoking.
 
 
Be a Guest Contributor
 
Do you have some interesting technology news to share? We welcome guest contributions to our newsletter, so if you come across breakthrough technology or weird science, send an email to Mike Rainone. We'll make sure to attribute it to you.